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From the runway to the catwalk, fly Smart to global fashion weeks

News 28 FEBRUARY 2025
From The Runway To The Catwalk, Fly Smart To Global Fashion Weeks

As the entertainment industry’s preferred private jet charter specialists, we regularly fly well known personalities and superstars to destinations across the globe, either for personal travel or important work engagements. Celebrating 20 years as the leaders in global aircraft and private jet charters, Smart Aviation provides a fully bespoke operation, accommodating all personal touches on the most desired executive jets. Taking all the stress out of travel, including baggage allowances, branded cabins, in-flight dining and luxury airport transfers, fashionistas can travel to these must-attend fashion events in style.

The Smart Aviation VIP charter team is halfway through the 2025 schedule of Fashion Week charters. The charters kicked off with New York Fashion Week (6-11 February 2025), when we flew a group of staff from a global organisation that were a key sponsor of the event and had important commitments to attend there. The group of eight flew from Chicago to New York on a Bombardier Challenger 350.

London Fashion Week followed and over the four days of the show, Smart managed a number of charters for clients across destinations in Europe. These included representatives from fashion houses and premium boutiques in Paris, a world-renowned designer who has taken the fashion world by storm in recent years, and a constantly trending TikTok fashion content creator. 

Milan Fashion Week runs until Monday, 3rd March, and the team is handling numerous charters including two from London to Milan for a music client and for a VIP guest, known widely on the fashion circuit, and her family. Both of these flew on an Embraer Phenom 300.

Paris Fashion Week is the last of the season and will run from 3rd March until 11th March. We have a London to Paris charter for a notorious fashion journalist, who will be travelling onboard a Pilatus PC-12 with her beloved pooches.

James Gregory, our Head of VIP Charter, said: “We always have a lot of fun with our Fashion Week charters. Our clients are looking for modern aircraft to arrive in style, and nothing is off the table with regards to opulence. Many of these trips are same day returns, so we also handle a lot of luxury private transfers too.”

About Smart:

Smart Aviation was founded in 2005 by Managing Director Mark Hawkins, an established sports charter specialist with over 30 years’ experience in senior operational roles within the travel and aviation industry. Over the last 19 years, Smart Aviation has arranged successful charters for leading sport fixtures, transported thousands of passengers on their annual pilgrimages to Lourdes, and flown VIPS on exclusive private jet charters on a weekly basis around the world. 

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